Kenneth Mason, President, Quaker Oats (headquartered in USA):
"Making a profit is no more the purpose of a corporation than getting enough to eat is the purpose of life. Getting enough to eat is a requirement of life; life's purpose, one would hope, is somewhat broader and more challenging. Likewise with business and profit….[We should] encourage, not evade, discussion of those problems that arise when the activities of business conflict with the needs and concerns of society."
[from Joel Makower, Beyond the Bottom Line (New York: Simon & Schuster, 1994), pp. 31-32]