Mark Moody-Stuart, Chairman of the Committee of Managing Directors, Royal Dutch/Shell Group (United Kingdom/Netherlands):

"[W]e must demonstrate we really do help make the world better.  That includes not just wealth creation, but ensuring that we set standards of civilised behaviour in and around our own operations, demonstrating and expressing support for fundamental human rights....

The starting point must be to recognise that business has responsibilities to all affected by its activities - not just to shareholders and customers....

Delivering long-term benefits requires taking social and environmental considerations into account."

[Mark Moody-Stuart, "Meeting needs, offering choices, providing solutions - challenges and opportunities for energy companies", speech to the Institute of Petroleum, London, 14 Feb. 2000]